The industry’s most influential people understand the impact of a press release. A well-worded PR can strongly affect their field such as swaying the audience to their side. Entrepreneurs always use them when advertising a new product or service. Entertainers, authors, writers, and artists use them to announce gallery openings, tour dates, social events, or a conference.
PRs are also the way scholars and researchers in the field of science and technology spread word about their achievements and discoveries.
A press release is a marketing tool used not only by professionals but even the government and philanthropic entities to share news or rally support for their fundraising events. In short, you can never go wrong with a PR release if you are looking to direct attention to your website or business.